It makes me so happy to see that French Connection have FINALLY updated their website, giving it a much fresher and more exclusive brand feel. They seem to have finally caught on that the internet is such a massive way of communicating, and that the large majority of their customers will be checking them out online - so the site needs to be funky and appealing.
The old homepage was dull and ordinary, however now it has much more of an urban feel and is simple yet interesting;
Already I am much more inclined to browse the website - however some pages such as the history of the brand section still need updating. Heres hoping the reinvention of the brand will continue!
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